Rebel without a cause? ... well, here's one:
On the 24th of April turn your clothes inside out and take a selfie showing the label on the clothes you are wearing. Upload your photo to social media and tag the brand on the label asking #whomademyclothes. Because do you know who made your clothes?
Who really made them?
This is all part of Fashion Revolution Day, a day that commemorates the Rana Plaza tragedy that happened in Dhaka, Bangladesh in 2013; a tragedy that saw the death of 1113 people and injured over 2500 more, all of whom were fashion manufacturers for large global brands.
Last year (2014), was the first year the Fashion Revolution took place and it trended globally on Twitter. People from all over the world asked various brands who were making their clothes and most of the labels responded. It was a day for consumers to demand some kind of transparency, because as the saying goes, "clothes aren't going to change the world. The women who wear them will."
So go ahead, make a change:
"This ethical fashion, this sustainable fashion, that complies to what fashion really is, that is borne out of passion, skills, heritage, artistry and bravery, is fashion.
It's everything else that isn't"
- Orsola De Castro
- Alessandra
No comments:
Post a Comment